Fashion industry developments have increased the demand for garment design and printing. Direct to garment printing has seen a rise in demand due to the trend of custom printing, where brand owners can tailor their marketing communications to fit garments.
The customers love wearing unique garments and the personalized and customized variations increase their satisfaction. This is likely to boost demand for direct to garment printing. Direct to garment printing is able to absorb inkjet inks through the fabric of the garment. It offers shorter run times, increased cost-effectiveness, and precise colour matching. Direct to garment printing offers a faster and more affordable method of creating unique designs than traditional printing. This market is expected to grow in the period 2019-2029. This could lead to increased demand from direct-to-garment printing solution providers, who might be looking for more environmentally friendly printing options than plastisol inks. This would increase the demand for direct-to garment printing.
The key driver of direct to garment printing’s growth is the millennial generation. Direct to garment printing will benefit from millennials preference for digitally printed t-shirts and creatively designed clothing. Trendy textile designs have seen a rise in popularity due to changing buying habits. E-commerce has increased the demand for direct to garment printing solutions by many brand owners. It also has positive effects on the offline direct and garment printing market. The demand for direct to clothing printing has been boosted by attributes like heat transfer, digital printing at a reduced cost, growth in apparel sales, and advances in graphic and creative design in fashion.
Direct to garment printing is a strong choice for printing service companies because of rising fashion trends and good margins in segments such as customisation and garment decoration. This might increase demand for direct to clothing printing.
This recent development has prompted major printing companies to follow the trend. Epson’s first industrial direct-to garment printer was launched in January 2020. It uses bulk inkpack system and dual-print head technology. This provides remarkable ink costs and minimizes waste. The market for printed textiles is experiencing tremendous growth. This is being complemented by the introduction of new printing technology that is expected to boost the direct-to-garment printing market over the next few years.
Market for direct to garment printing
Due to the growth opportunities offered by e-commerce growth and the evolution of fashion awareness in emerging markets such as India, the Asia Pacific region is expected to increase its share of the direct to garment printing industry.
Globally, there are many players in direct to garment printing. This makes the market highly fragmented. The market for direct to garment printing is highly competitive due to the large number of players. The North America, Europe, and Asia Pacific regions are the areas with the highest concentration of players. Because of the diversity in consumer trends, the direct to clothing printing market is predicted to expand and attract more consumers. This is likely to increase demand for the market.
Market for Direct to Garment Printing
These are the key players in direct-to-garment printing.
- Mimaki Engineering Co Ltd
- ROQ International
- Sawgrass Technologies Inc
- Seiko Epson Corporation
- The M&R Companies
- Durst Group
- Kornit Digital Ltd
- Aeoon Technologies GMBH
- ColDesi Inc
- Electronics for Imaging Inc.
- Stork Prints B.V.
- Scalable Press
- Garment printing services from the comfort of your own home
- Print Aura
- Contract DTG
The report is a compilation first-hand information, qualitative, and quantitative assessment by industry analysts and inputs from industry professionals across the value chains. The report provides a detailed analysis of market trends in parent markets, macroeconomic indicators, governing factors and market attractiveness for each segment. The report also provides an analysis of the qualitative effects of market factors on different segments and geographies in cement packaging markets.
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DIRECT TO THE GARMENT PRINTING MARK: SEGMENTATION
Segmentation of the direct-to-garment printing market can be found by end-use, substrate and inks.
By using inks
- HSA (High Solid Acrylic).
- RFU (Ready to Use)
- Clothing and attire
- Other (Display).
- An extensive overview of the parent market
- The changing coated direct to garment printing market dynamics
- Segmentation of the direct-to-garment printing market
- Historical, current, as well as projected market size for volume and value
- Current industry trends and development in the direct-to-garment printing market
- Competitive landscape
- Strategy for key players and products
- Potential growth opportunities in niches and regions that are promising
- An objective perspective on the market performance
- For players to be able to maintain and grow their market presence, it is essential that they have the right information
Future Market Insights, an ESOMAR certified market research organisation and member of the Greater New York Chamber of Commerce, provides deep insights into market trends. It provides insights into market opportunities and forecasts the future of the market in the following 10 years.
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