New Younger Folks In Print initiative launched

A brand new group devoted to inspiring the following technology into print has been established

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YPIP has been established by a number of professionals inside the print business

Younger Folks In Print (YPIP), a brand new group created by a number of professionals in print and its related industries, has been shaped to bridge the hole between training and the office.

Elizabeth Bowerman, head of UK gross sales at Stephen Austin & Sons has spearheaded the group together with Paul Stead of ASL Group, Joanna Stephenson of PHD Advertising, Kelvin Bell of Vpress, Lucy Swanston of Nutshell Artistic, and Delroy Simmons of Dayfold. 

Bowerman, a long-term advocate of attracting younger expertise to the business, says: “We’re reaching out to varsities and universities to allow college students to see for themselves how wonderful the print and packaging industries actually are.

“Sadly, our business has an old school picture, and there’s very restricted print or packaging training out there at this time, other than print apprenticeships, however even then, not all printers are utilizing their levy to fund staff.”

YPIP has been launched to advertise the business as a extra dynamic, high-tech, revolutionary, related, and thrilling place to work, which Bowerman says has “clear development routes and alternatives”.

The brand for Younger
Folks In Print (YPIP)

“Employees are approaching retirement and there’s a danger their abilities shall be misplaced, which might have severe penalties for our business if not mitigated,” Bowerman provides.

The group highlights that the business’s annual turnover of £13.7bn and the truth that it employs round 98,000 folks in 7,200 firms (BPIF 2023 UK Printing Information and Figures). 

Bowerman highlights that the quantity of tradespeople working in print plummeted by 73% between 2006 and 2021.

The group is a part of a rising effort by many organisations inside the print business to problem the destructive, environmental, and false perceptions of print by the general public.

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